Saina website redesign
About the project
Saina RMS is a revenue management system for airlines based on an algorithm for changing the price of air tickets by continuously analyzing a number of dynamic parameters.
Saina RMS is a revenue management system for airlines based on an algorithm for changing the price of air tickets by continuously analyzing a number of dynamic parameters.
Objective
- to create a new conceptual approach to an existing brand, taking into account the scaling of the project to the European market
- to improve the product description, systematize the information
- to implement adaptive versions
Competitor Analysis
An analysis of 4 competitors' websites was conducted, the advantages and disadvantages of the solutions presented on them were identified.
💡Insights
An analysis of 4 competitors' websites was conducted, the advantages and disadvantages of the solutions presented on them were identified.
💡Insights
- information about the product is clearly presented and also the CTA button «Request a demo version»
- indicators that are important for a potential customer to see are highlighted
My Role
- Conducted competitor research and UX audit of the existing website
- Improved the structure of information presentation on the website
- Developed a UI kit from scratch with all the notes and nuances for development
- Used variables for dark mode and light mode display
- Worked in a very tight deadline
- Conducted a design review
Design
Mobile
Results
Negotiations are underway with foreign companies about cooperation.
Negotiations are underway with foreign companies about cooperation.
Thank you for watching! 💜 I will be glad to cooperate.